The industry continues to demand shorter development cycles, while products become more complex, materials more demanding, and expectations at SOP higher than ever.
Under pressure, many organizations default to the same pattern: design first, finalize quickly, involve manufacturing later.
It looks efficient. It often isn’t.
When plastics engineering and tooling considerations enter too late, programs accumulate hidden decision debt. That debt is paid later through rework, late changes, extended validation, and fragile launches.
No amount of downstream urgency compensates for upstream ambiguity.
Speed is a consequence of clarity — not pressure.